Carlisle Fluid Technologies Rebrands as Binks
Carlisle unifies its 375 years of collective experience under the new brand name, to be followed by product innovations and announced initiatives later this year.
Carlisle Fluid Technologies (Oakdale, Minnesota) has rebranded to Binks, marking a new chapter in the company’s long history. The rebrand aligns with the company’s vision for the future and its continued commitment to innovation in the service of reliable, consistent, efficient and sustainable advancements for customers around the globe.
Source | Carlisle Fluid Technology
Unified under the Binks name, the company is expanding its product offerings and services. Together with a variety of sub-brands, the company’s more than 375 years of collective experience is now coalescing to streamline its market presence and reinforce its reputation as a trusted partner that simplifies customers’ complexities.
The rebrand brings with it a new logo. Updated branding materials and a fresh website will follow, designed to improve user experience and reflect Binks’ innovative mindset.
Binks will continue to provide its comprehensive portfolio of products and services, including pumps, valves, spray guns, filtration and automation systems. Along with the rebranding, Binks says it expects to unveil new product innovations and initiatives in the coming months.
