Reduced Ion Electroless Nickel
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Trion Coatings Announces Consultation Agreement With Brad Durkin

Industry veteran Brad Durkin to aid in SAFEChrome market integration for Trion Coatings, a leader in providing alternatives to hexavalent chromium use in decorative and functional applications.

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Brad Durkin
Photo Credit: Durkin

Trion Coatings SAFEChrome has announced that Brad Durkin has entered into a long-term consultation agreement supporting its market integration, assisting in the development of SAFEChrome applications and performance enhancements for the replacement of hazardous hexavalent chromium plating.

Brad Durkin, BS Chemistry is anchored with 40 years of Surface Finishing Industry experience, 5 years on the applicator side, and 35 years on the technology supplier side. Durkin has held positions responsible for technology development, technical service, marketing, research/development, and commercialization. Durkin is experienced with the chemical manufacturing process for surface finishing with additional expertise in electroless deposition technologies and surface in addition to proficiency with many other surface finishing technologies.

Durkin, an NASF Fellow, CEF, former member and Chair of Technology Advisory Committee and August P Munning Award winner, has supported industry associations including NACE, SAE and ASTM throughout his career. He has authored numerous publications including patents, industry presentations, internal/external training modules, technology webinars, established marketing materials supporting industry, including NASF Surface Technology Environmental Resource Center, Plating & Surface Finishing, Metal Finishing and Products Finishing, in addition to many other international publications in China, India, Mexico & southeast Asia.  He has a proven track record for solving problems through new products and processes resulting in increased revenue growth.

Brad Durkin has stated: “Based on my recent experience working with SAFE Chrome as a consultant, I see SAFE Chrome as the technological pathway to the complete elimination of HEX Chrome both for functional and decorative applications. I am excited to be part of this technology that I believe will hold great commercial and environmental value for the surface finishing industry.”

Doug Morrison, President of Trion SAFE Chrome adds, “the working relationship we have shared with Mr. Durkin over the past months, has affirmed that he will certainly accelerate market adoption of SAFE Chrome and enable us to engage with customers on specific product-market- fit solutions, as well as any surface finishing solution provider in the market.”  

Kyle Hankinson, EVP Marketing and Sales at Trion says, “Brad’s addition to the Trion team will greatly enhance our capabilities in application development and speed to the market.”

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